Brand strategy doesn’t deserve to be locked in the ivory towers that line Madison Avenue.

It doesn’t deserve to be the dry slides before ‘we get to the good stuff.’
It need not bore or lack utility.

Brand strategy deserves to be out running in the wild,
Nabbing wit and wisdom from the dew of culture, and
Finding its place in the working hands of founders, creators, visionaries.
Force multiplying the effects of their efforts.
Brand strategy actualized is cleverly inspiring clear paths with sights set on an insightful horizon.

It’s our call to travel these wild trails, chasing the spark where insightful clarity meets its opportunity.
Where mountains of research and firm intentions are set alight with creativity,
When a founder lands their story, a creative is jolted with ideas, a partner views a problem anew.
New understanding is born in the powerful convergence of preparation and serendipity.
This is real-life magic.

Why Magerk? We absconded from the likes of Madison Ave to make this magic.

With foundational roots in the industry’s brand strategy best practices, yet on a mischievous path towards inspired work, we’re here to help you follow the rules until its time to flip them the bird.

Founded by a strategy leader with a penchant for purpose, we counsel an intentional roster of clients including premier creative agencies, small business and start-up founders, and corporate philanthropy executives.

Whether you need to scale your business to new audiences, codify your story for investors or sales teams, or galvanize diffuse set of stakeholders, Magerk Consultancy is in the practice of cleverly creating clarity.